The future of the tour and travel industry is likely to be shaped by a number of factors, including changing consumer preferences, technological advancements, global events, and economic conditions. Here are some possible trends and developments that could impact the industry in the coming years:

1. Increased use of technology: Technology is likely to play an increasingly important role in the tour and travel industry, with companies using data analytics, artificial intelligence, virtual reality, and other tools to personalize and enhance the customer experience.
2. Sustainable tourism: As consumers become more environmentally conscious, sustainable tourism is likely to become more popular. This could involve more eco-friendly hotels and tours, as well as a focus on preserving natural habitats and reducing carbon emissions.
3. Shift towards experiential travel: Rather than simply visiting landmarks and attractions, many travelers are looking for unique experiences that allow them to immerse themselves in local culture and traditions.
4. Rise of domestic tourism: The COVID-19 pandemic has led to a significant increase in domestic travel, as international borders remain closed and people seek out local destinations. This trend could continue even after the pandemic subsides.
5. Increased focus on safety and hygiene: The pandemic has also highlighted the importance of safety and hygiene in the travel industry. Companies are likely to continue implementing measures to reduce the risk of disease transmission, such as increased cleaning and sanitation, social distancing, and contactless check-in.
6. Growth of niche markets: As travel becomes more personalized, niche markets such as adventure travel, wellness travel, and food tourism are likely to grow in popularity.

Overall, the tour and travel industry is likely to continue evolving as consumer preferences and external factors change. However, with the right strategies and adaptations, companies should be able to thrive in this dynamic and exciting industry.